Entries Categorized as 'Andertoons Meta'

Custom Cartoons Discounted for a Limited Time

2015 Custom Cartoons

Visual marketing continues to be popular, but some of the traditional kinds of images are beginning to get a little stale.

Stock photos are routinely mocked, and infographics aren’t nearly as effective as they once were. In fact, Google’s own Matt Cuts has said:

“I would not be surprised if at some point in the future we did not start to discount these infographic-type links to a degree.”

And as much as I like a good cat GIF, opportunities to use them are, well, limited.

There is, however, another type of underutilized visual marketing that might be just what you’re looking for…

Cartoons

2015 Custom Cartoons

Cartoons are social media’s secret weapon. According to Moz founder, Rand Fishkin…

“Comics, illustrations, or storyboards that tell a narrative visually, (are) incredibly popular and get picked up all the time.”

So what makes cartoons powerful content? Cartoons are:

Visual

Because we grow up reading picture books, comics strips, comic books and the like, we have a deep connection to and affection for cartoon images.

Memorable

Multiple studies show that humor improves memory. Here’s just a few:

Sharable

See Rand Fishkin above.

Irresistible

I think this quote says it best:

“95% of New Yorker readers read the cartoons first. The other 5% are lying.”

- David Remnick, Editor of The New Yorker

 

So, using relevant cartoons as part of your content marketing is a great idea. But even better are:

Custom Cartoons

Cartoons that integrate your brand and message are incredibly powerful.  On the surface they’re simply the gift of a shared joke, but smart marketers know to use cartoons like a Trojan horse, hiding their content subtly inside.

Here are a few recent examples of custom cartoons I created:

2015 Custom Cartoons
2015 Custom Cartoons
2015 Custom Cartoons
2015 Custom Cartoons
2015 Custom Cartoons
2015 Custom Cartoons

Custom cartoons are a significant part of Andertoons, and every year I create a few hundred for forward-looking clients large and small.

With 2015 approaching fast, I’m beginning to line up clients, finalize my schedule, and reexamine my fees. But I thought I’d try something a little different next year:

Cartoons by the Dozen

Even when business is good, creative professionals like myself are always a little nervous about when and where the next job is coming from. So for 2015  I’m offering a very limited number of custom cartoon packages at a terrific discount so I can sleep a little easier.

I’ll create 12 funny and original cartoons about your product, company, or industry that you can use in:

  • Blogs
  • Social media
  • Websites
  • Presentations
  • Newsletters
  • Advertising
  • Ebooks
  • Calendars

And that discount I was talking about?

The fee for 12 cartoons normally begins at $4800 for grayscale or $8400 for color. But if you reserve your cartoons for 2015 now, you’ll only pay:

$3000 for 12 gray custom cartoons or $6000 for 12 color custom cartoons

You probably have a few questions about how it works, and when you pay and all that, and you can find answers to everything at my Custom Cartoons page.

You’ll want to act quickly, however, because there are only 10 of these discount packages available. And when they’re gone, they’re gone.

You might also like these articles:

Time to Change Your 1975/2014 Marvel Wallpaper

Happy October!

Just a reminder that if you’re using my 1975/2014 Marvel calendar for your desktop wallpaper, it’s time to update.

Click on the image below for October’s 2560 x 1200 image:

1975 Marvel Comics Calendar - October

Wanna grab the other months? Here’s all 12 for you!

Enjoy!

2014 Kenosha Festival of Cartooning

2014 Kenosha Festival of Cartooning

This past weekend I attended the Kenosha Festival of Cartooning for the first time, but it certainly won’t be my last! (More on that later…)

It was an amazing weekend put together by John & Anne Morse Hambrock. I can’t imagine all the time and work (and cake baking) that went into this. And apparently there’s a lot of pent up demand for something like this because it was enthusiastically, overwhelmingly well-attended!

And it was so nice to see so many old cartoony friends and make some new ones too. Pretty much it was just awesome.

OK, on to the details and plenty of pics:

Gallery Show

First there was the terrific comic & cartoon art exhibition, More Than Funny 2.

2014 Kenosha Festival of Cartooning
2014 Kenosha Festival of Cartooning

Here’s just a sampling of what was on display:

2014 Kenosha Festival of Cartooning
Jules Feiffer
2014 Kenosha Festival of Cartooning
Virgil Partch
2014 Kenosha Festival of Cartooning
Todd Clark
2014 Kenosha Festival of Cartooning
Terri Libenson
2014 Kenosha Festival of Cartooning
Lincoln Peirce
2014 Kenosha Festival of Cartooning
Scott Stantis
2014 Kenosha Festival of Cartooning
Jack Kirby
2014 Kenosha Festival of Cartooning
Tom Richmond
2014 Kenosha Festival of Cartooning
Mort Drucker
2014 Kenosha Festival of Cartooning
Sergio Aragones
2014 Kenosha Festival of Cartooning
 Bill Sienkiewicz

Guest Speakers

Then there was a great selection of cartoonists talking at length and answering questions about their art and careers:

2014 Kenosha Festival of Cartooning
Rick Stromoski
2014 Kenosha Festival of Cartooning
Todd Clark
2014 Kenosha Festival of Cartooning
Denis Kitchen, Paul Buhle & George Hagenauer
2014 Kenosha Festival of Cartooning
Lincoln Peirce
2014 Kenosha Festival of Cartooning
Terri Libenson
2014 Kenosha Festival of Cartooning
Scott Stantis
2014 Kenosha Festival of Cartooning
Jeff Keane

And I had a front row seat to it all! Mostly because of this:

2014 Kenosha Festival of Cartooning

There need to be more chairs like that everywhere!

Cartoon Auction

Then there was the auction of original art and more raising money for the Children’s Hospital Clinic and Open Wings school. Again, a sampling:

2014 Kenosha Festival of Cartooning
2014 Kenosha Festival of Cartooning
2014 Kenosha Festival of Cartooning
Had I a place to put this in our home I would have totally gotten this. (I did draw on the back though.)
2014 Kenosha Festival of Cartooning
This and 2 other Andertoons cartoons sold. WOO!

I did end up winning two items: some original Big Nate art from Lincoln Peirce, and a Farley stuffed animal and two signed children’s books from Lynn Johnston. (The kids were thrilled!)

2015

And here’s the best news – not only is it happening again in 2015 (September 17-19), but I’m going to be a guest speaker!

So mark your calendars, and come on up and see me. I can’t wait to go again!

Wanna see more about the weekend? Click here, and here.

Time to Change Your 1975/2014 Marvel Wallpaper

Happy September!

Just a reminder that if you’re using my 1975/2014 Marvel calendar for your desktop wallpaper, it’s time to update.

Click on the image below for September’s 2560 x 1200 image:

1975 Marvel Comics Calendar - September

Wanna grab the other months? Here’s all 12 for you!

Enjoy!

Time to Change Your 1975/2014 Marvel Wallpaper

Happy August!

Just a reminder that if you’re using my 1975/2014 Marvel calendar for your desktop wallpaper, it’s time to update.

Click on the image below for August’s 2560 x 1200 image:

1975 Marvel Comics Calendar - August

Wanna grab the other months? Here’s all 12 for you!

Enjoy!